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Monday, December 12, 2011

We've got an app for that...

With the smartphone becoming an ever growing part of our world, it's no surprise apps are following the same trend. These days you can get an app for almost anything, and advertising is cropping up anywhere and everywhere for them. As I was walking through the train station the other day I spotted two lots of apps advertising, and only a metre apart! One is the Cross Country Train app, which is used to track trains, book tickets and check train timetables. The other was an app for Swift Cover car insurance...why it was in a train station I will never know. But it just shows the growing trend of apps and how they're going to evolve over the coming years, especially with the introduction of 3D phones and Augmented Reality.

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